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BlowChem Industries Limited, producers of Bel Aqua Mineral Water and a wide range of beverages, has announced a significant price reduction across most of its products, effective Sunday, June 1, 2025.
The decision, announced in a statement released by management, is in direct response to the recent appreciation of the Ghanaian cedi against major global currencies—a rare move that the company says reflects its commitment to fairness and consumer welfare.
“In line with our commitment to fairness and transparency, we believe it is only right to pass these benefits on to you, our loyal customers,” the statement read.
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BlowChem has positioned the price reduction as an industry first, setting a precedent for how manufacturers can react positively to changing economic conditions. The company hailed the stronger cedi as a game-changer, saying it had lowered operational costs, particularly on imported raw materials.
“This is our way of sharing the gains of macroeconomic improvement with the Ghanaian public,” the company added.
The company urged distributors, wholesalers, and retail partners to adopt the new pricing structure immediately to ensure end consumers benefit fully from the adjustments.
“We appeal to all members of our supply chain to reflect the new pricing in their offerings. Let us work together to make this change impactful across all communities,” the statement said.
BlowChem also used the opportunity to thank its customers for their loyalty through difficult economic times, promising to stand by them not only in hardship but also in prosperity.
“We remain committed to supporting our customers through both challenging and prosperous times,” it noted.
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