Telecel Launches M'Ahitti Promo with GH¢1m Grand Prizes
Telecel Ghana has officially launched its 2026 consumer promotion, dubbed M'Ahitti, with more than GH¢5.1 million in cash prizes, including GH¢1 million each for three lucky customers in what the company describes as the biggest consumer reward campaign in Ghana's telecommunications industry.
Speaking at the launch, Telecel Ghana's director of the Consumer Business Unit, Aneth Muga, said the promotion is not just about prizes but a celebration of the company's loyal customers who continue to choose Telecel for their everyday communication and digital financial needs.
"Today is more than the launch of a promotion; it is a celebration of our customers," she said.
"Every day, millions of Ghanaians choose Telecel to stay connected with the people and the moments that matter the most. Today, we are saying one simple word to them: thank you."
Aneth Muga said Telecel believes customer loyalty deserves meaningful rewards, noting that every recharge, bundle purchase, Telecel Cash transaction and interaction on the network represents customers' confidence in the brand.
"M'Ahitti is our way of giving back to the customers who continue to choose us every day," she stated.
The promotion will run for 120 days, during which customers will compete for more than GH¢5.1 million in cash rewards.
Under the promotion, 100 customers will each win GH¢100 every day, while three winners will receive GH¢20,000 every week.
The campaign will culminate in a grand finale where three lucky customers will each walk away with GH¢1 million.
"You heard me right. Not one, not two, but three millionaires. Telecel is creating three millionaires this time around. That has never happened before in Ghana's telecom industry, and we are incredibly proud to make history with the M'Ahitti promotion," she announced.
Aneth Muga explained that participation in the promotion is straightforward.
Customers simply need to *dial 500# to enrol and continue using Telecel services as usual by recharging airtime, purchasing bundles or using Telecel Cash to earn points that qualify them for the various prize draws.
"The more you engage with Telecel, the greater your chances of becoming a millionaire," she said.
To ensure nationwide participation, she disclosed that the company has introduced regional weekly winners, giving customers across all 16 regions of Ghana an equal opportunity to benefit from the promotion.
She also assured customers that the promotion is being conducted under the supervision of the National Lottery Authority (NLA) to guarantee fairness, transparency and credibility throughout the campaign.
"Winners are selected independently, and Telecel will never ask any winner to pay money before claiming a prize. We encourage everyone to participate only through our official channels," she cautioned.
Expressing appreciation to existing subscribers, Aneth Muga thanked customers for their continued trust and support while encouraging inactive and prospective subscribers to take advantage of the promotion.
"To our loyal customers, thank you for your continued trust and support. M'Ahitti is our way of saying thank you."
"To those who have a Telecel SIM but haven't been using it regularly, this is your moment to reconnect. Every recharge and every bundle purchased could be your winning entry."
She also invited new customers to join the Telecel network and participate in the promotion.
"If you're not yet a Telecel subscriber, there has never been a better time than now. Get a Telecel SIM, dial *500#, enrol in M'Ahitti, and you could become our next millionaire."
Declaring the promotion officially open, Aneth Muga reiterated Telecel's commitment to rewarding customer loyalty while delivering value to Ghanaians.
"Over GH¢5.1 million is up for grabs. Three millionaires will emerge, and your journey to winning starts today," she said.
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